We launched our business on January 1, 2011, with the purpose of providing valuable and insightful information to consumers regarding hunting and shooting sports.  At that time, we discovered the vast majority of salesclerks at local sporting goods stores knew little about actually hunting and shooting; their knowledge and experience was limited to their inventory on-hand and they simply wanted to sell those items at the highest retail price.  

During the past 14 years, we have come to believe that consumers need guidance on products that will work reliably and safely in the field.  Our customers value the range-ready packages we assemble, our helpful attitude and real-life experience.